98-030
Dosen
serliw@petra.ac.id
(+62 31) 2983274

Serli Wijaya, S.E., M.Bus., Ph.D

Biografi tidak tersedia
  • sejarah pendidikan
    Doctor of Philosophy in Hospitality & Tourism Marketing (S3)
    Victoria University, Melbourne, Autralia
    Lulus:2015
    Master of Business in Hospitality & Tourism Marketing (S2)
    Victoria University, Melbourne, Australia
    Lulus:2004
    Bachelor of Economics major in Marketing Management (S1)
    Airlangga University, Surabaya, Indonesia
    Lulus:1998
  • konsentrasi penelitian

    1. Research Area 1: Visitor behavior
    Termasuk di dalamnya area terkait visitor travel experiences, visitor decision making.
    2. Research Area 2: special interest tourism
    Meliputi culinary tourism, senior tourism, halal tourism, and urban and cultural tourism.
    3. Research Area 3: hotel and tourism marketing
    Termasuk penelitian di area service quality di hospitality and tourism industry, destination marketing,
    and destination branding